CRO White Papers

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Google+ Guide
sponsored by Oracle Corporation
WHITE PAPER: This guide explores some best practices for utilizing Google+ as an effective user engagement strategy.
Posted: 27 Mar 2014 | Published: 31 Dec 2013

Oracle Corporation

How to Give a Killer Presentation: Lessons from TED
sponsored by Citrix Online Go To Meeting
WHITE PAPER: In this article, TED's curator describes the process that TED uses to prepare speakers for their presentations- suggestions that are helpful for presentations in any setting.
Posted: 04 Jun 2014 | Published: 30 Jun 2013

Citrix Online Go To Meeting

Three Tips for Measuring Voice in the Sea of Big Data
sponsored by Calabrio, Inc.
WHITE PAPER: This resource explores why the contact center has remained a highly untapped source of customer insight, explains how recent advances are giving organizations the power to analyze voice interactions, and counts down three essential success factors that you should consider.
Posted: 03 Apr 2014 | Published: 03 Apr 2014

Calabrio, Inc.

Optimizing Magneto E-commerce Sites for Increased Sales and Customer Satisfaction
sponsored by ZeroLag Communications Inc.
WHITE PAPER: Find out which platform is capable of maximizing the performance of your e-commerce web site, increasing sales and improving customer satisfaction.
Posted: 20 Jun 2014 | Published: 20 Jun 2014

ZeroLag Communications Inc.

6 Best Practices for Creating a Content Marketing Strategy
sponsored by Act-On Software
WHITE PAPER: A content marketing strategy doesn't create itself. It's the result of clear intention, careful planning, and focused execution. These six best practices can help you develop and deploy effective strategies for content marketing across all channels and buying cycles.
Posted: 08 Apr 2014 | Published: 31 Dec 2013

Act-On Software

Website Performance for the Speed of Your Business
sponsored by Limelight Networks, Inc.
WHITE PAPER: Access this guide today to learn why high website performance is a business differentiator, and discover the role that content delivery networks (CDNs) play in improving user experiences.
Posted: 15 Jan 2014 | Published: 31 Oct 2013

Limelight Networks, Inc.

Speech-to-Text Analytics Reveals New Insights Into Consumer Behavior
sponsored by IBM
WHITE PAPER: This white paper describes how Telerx, a global contact center outsourcing provider, embrace the methods that modern consumers are utilizing to share their opinions and turned raw data into valuable insight for their clients.
Posted: 20 Feb 2015 | Published: 31 Jan 2013

IBM

The Business Value of IBM's Exceptional Digital Experience Solutions
sponsored by IBM
WHITE PAPER: Get the results of an IDC study conducted on behalf of IBM assessing the impact of migrating from a homegrown digital experience platform to IBM's integrated Exceptional Digital Experience suites.
Posted: 05 Jun 2014 | Published: 30 Nov 2013

IBM

The State of Cloud Integration Today
sponsored by MuleSoft
WHITE PAPER: Read this report today, which details the findings from a survey measuring the success of SaaS applications with existing enterprise assets that have been deployed by IT leaders across various industries. Inside, discover that organizations need to develop a hybrid integration strategy in order to fix performance issues.
Posted: 20 Dec 2013 | Published: 20 Dec 2013

MuleSoft

Survey insights: Marketing's impact on the customer experience
sponsored by IBM
WHITE PAPER: To understand the impact of marketing management on business outcomes, IBM surveyed more than 500 professionals across fifteen industries. In this paper, explore insights from the IBM State of Marketing 2013 survey to better understand how to measure the correlation between marketing sophistication and financial performance.
Posted: 19 Feb 2014 | Published: 31 Aug 2013

IBM